Ctrl M Health

Goal: Provide relief for migraine patients at Thomas Jefferson University through mobile interactions, activities, and education.

Team: UX Designer and Content Creator, Jamie Finkelstein; CEO and Co-founder, William Gadsden; COO and Co-founder, Daniel Adelson; Head of Content, Sabrina Rubin Erdely; Head of Product Development, Ashish Patil; Head of Programs, Caryn Seebach, PsyD; Head of Customer Engagement, Tamra Thompson

Wireframe Exploration

Prototypes based on wireframes were created by ArcWeb.

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Content Management

Ctrl M worked directly with ArcWeb, a Philadelphia-based technology agency, to develop a customized Content Management System for the mobile application. This CMS was extremely human in nature, and required the administrators (myself and two others) to learn the most intuitive ways to store and connect content with other content. It was also necessary to present a more user-friendly version of the CMS for Ctrl M’s content creators. For example:

Retail Space Proposals

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